Summary

As an award-winning producer, I’ve led campaigns for iconic global brands like Apple, HBO, Google, Netflix, NFL, Pepsi, TikTok, and Uber Eats. From Super Bowl spots to globally recognized work, my career is defined by creative excellence, collaborative leadership, and the ability to deliver under pressure.

I’ve spearheaded three consecutive Super Bowl campaigns (2022–2024), consistently earning the trust of Fortune 500 clients by leading diverse teams and managing complex productions with precision and heart.

I’m especially energized by work that moves at the speed of culture and by teams who care deeply about the stories they bring to life. Whether managing multimillion-dollar budgets or pushing creative boundaries, I lead with empathy, clarity, and intention.

Highlights

✨ Led the production of three consecutive Super Bowl campaigns for Pepsi (2022), Uber Eats (2023), and TikTok (2024), overseeing multidisciplinary teams and delivering complex productions on time and within budgets of up to $25M.

✨ Built lasting relationships with Fortune 500 brands by consistently delivering standout creative work and operational excellence.

✨ Created industry-leading tools and workflows that streamlined processes and contributed to the success of multiple award-winning campaigns.

✨ Managed large-scale national and international productions, successfully navigating cross-cultural teams, regional regulations, and global markets.

✨ Fostered a collaborative culture by mentoring talent, aligning cross-functional teams, and driving high-impact performance across every stage of production.

✨ Negotiated with top-tier vendors and freelance partners to execute world-class campaigns while managing budgets ranging from $100K to $25M.

Key Skills

- High-Pressure Production Management

- Creative Strategy & Execution

- Client Relationship Management

- Team Leadership, Collaboration & Mentorship

- Budgeting & Vendor Negotiation

Experience

Leading Agencies and Brands, LA & NY — Freelance Executive Producer
October 2025 - Present
Clients: 72andSunny, Special Group, Wieden+Kennedy, PepsiCo, Droga5

GUT, Los Angeles — Executive Producer
May 2025 - October 2025
Clients: Netflix, Tide, NYX Cosmetics

72andSunny, New York City — Freelance Senior Producer
January 2025 - May 2025
Client: 1800 Tequila

Special Guest, Los Angeles — Freelance Executive Producer
November 2024 - January 2025
Client: Meta

72andSunny, Los Angeles — Freelance Senior Producer
May 2024 - November 2024
Clients: NFL, Adobe

Ways & Means, Los Angeles — Freelance Executive Producer
March 2024 - April 2024
Clients: KOHO, NBA

72andSunny, Los Angeles — Freelance Senior Producer (Super Bowl 2024)
November 2023 - February 2024
Client: TikTok

Special U.S., Los Angeles — Freelance Executive Producer (Super Bowl 2023)
June 2022 - October 2023
Client: Uber Eats

Madhappy, Los Angeles — Freelance Director of Content Production
April 2022 - June 2022

Wieden+Kennedy, New York City — Freelance Senior Producer
January 2022 - April 2022
Client: McDonald’s

PepsiCo, New York City — Freelance Executive Producer (Super Bowl 2022)
October 2021 - January 2022
Clients: Pepsi, Mountain Dew, Doritos, Cheetos

Droga5, New York City — Freelance Executive Producer
July 2021 - October 2021
Client: Lululemon

Function, Los Angeles — Freelance Executive Producer
June 2021 - July 2021
Client: Google

Mekanism, New York City — Executive Producer
March 2021 - June 2021
Clients: Jose Cuervo, PepsiCo

Mekanism, New York City — Senior TV & Content Producer
January 2017 - February 2021
Clients: HBO, Peloton, Jose Cuervo, Fiverr, Food Network, Quilted Northern, Nasdaq

Media Arts Lab, Los Angeles — Lead TV & Content Producer
January 2015 - January 2017
Client: Apple

Grupo Gallegos, Huntington Beach — Broadcast Producer
July 2014 - January 2015
Clients: JCPenney, Mitsubishi, Comcast

Golden Unicorn, New York City — Content Producer
August 2013 - July 2014
Clients: L'Oréal Paris, AOL

Spike DDB, New York City — Junior Producer
December 2010 - July 2013
Clients: Chevrolet, Cadillac

Awards

🏆 Four-time CLIO Award Winner: HBO ‘It’s What Connects Us’ TV

🏆 The One Show Winner: HBO ‘It’s What Connects Us’ TV

🏆 Two-time Promax Award Winner: HBO ‘It’s What Connects Us’ TV

🏆 Epica Award Winner: HBO ‘It’s What Connects Us’ TV

🏆 CLIO Award: Apple TV ‘The Future of Television’ TV

🏆 CLIO Award: Chevrolet ‘Made to Love’ TV

🏆 Global ACE Award: Nasdaq ‘Vision’ TV

Contact
LinkedIn Profile